15+ Podcasting KPIs
The average monetary expense incurred in promoting each episode.
The amount of time devoted to marketing activities specifically for each episode.
The change in total podcast downloads from one month to the next.
The total number of individual devices that have downloaded episodes of your podcast over a specific time frame.
The number of external websites linking back to your podcast's website or specific episode page.
The number of separate content pieces derived or repurposed from a single podcast episode (e.
The total number of hours dedicated to researching topics, guests, and data for each podcast episode.
The number or value of sales attributed directly to podcast content, promotions, or mentions.
The total amount of time spent coordinating and scheduling guests for each podcast episode.
The number of times an episode has been shared across various social media platforms.
The number of hours spent on production and post-production editing for each podcast episode.
The total monthly costs associated with running the podcast, including all input costs.