1. Marketing
  2. Email & Newsletters

Subscriber List Growth

Percentage

The rate at which your email newsletter subscriber list is growing. Indicates the effectiveness of your subscriber acquisition efforts and overall interest in your content.

Formula

[(New Subscribers - Unsubscribes) / Total Number of Email Addresses on Your List] x 100

Example

If you gain 100 new subscribers and lose 20, on a list of 1,000, the growth rate is 8%.