10 Sales Training KPIs
This area is dedicated to the evaluation of sales training programs and the overall skill levels within the sales team. It assesses the effectiveness of training in improving sales competencies, techniques, and knowledge. These KPIs are key to building a skilled, adaptable, and high-performing sales force.
Measures the average time taken for a new sales representative to go through the onboarding process, which includes training and reaching full productivity.
Tracks the average cost spent on training for each sales representative, indicating the investment in the team’s development.
Assesses the extent to which sales representatives retain knowledge from training over time, crucial for sustained sales effectiveness.
Monitors the percentage of sales staff who have completed and passed certifications or required training milestones.
The ratio of sales coaches to sales participants, indicating the level of individual attention and tailored coaching.
Quantifies the improvement in sales skills after training, typically assessed through performance metrics or scoring by managers.
Tracks the percentage of completed training sessions by sales representatives, an indicator of the team’s commitment to development and readiness.
Calculates the return on investment for sales training by comparing the increase in sales against the training costs.
Evaluates the satisfaction of sales reps with the training provided, often through surveys post-training, reflective of the perceived value and quality.
Measures how effective training is at improving upsell and cross-sell techniques by comparing sales figures before and after training sessions.