1. Sales
  2. Marketing-Sales Alignment

Sales Feedback on Lead Quality

Score

Evaluates the sales team's feedback on the quality of leads provided by marketing, which can be used to refine marketing strategies and lead qualification criteria.

Formula

(Sum of Quality Scores / Number of Leads)

Example

If 50 leads have an average quality score of 4 on a 1-5 scale, the feedback score is (200/50) = 4.