1. Sales
  2. Marketing-Sales Alignment

Sales Feedback on Lead Quality


Evaluates the sales team's feedback on the quality of leads provided by marketing, which can be used to refine marketing strategies and lead qualification criteria.


(Sum of Quality Scores / Number of Leads)


If 50 leads have an average quality score of 4 on a 1-5 scale, the feedback score is (200/50) = 4.